Social media facts and figures
Social media facts and figures
General Statistics
More than half of the world's population, 7.87 billion people, currently use social media.
4.80 billion people around the world use the Internet until July 2021, 316 million (7.3%) more than their number at this time last year, and they constitute 60.9% of the world's population.
4.48 billion people use social media (according to July 2021 statistics), and the number of social media users is currently 56.8% of the world's population.
520 million new users joined social media in the last 12 months of July 2012.
These numbers indicate that more than 9 out of 10 Internet users now use social media every month.
The average person has accounts on more than 9 different social networks.
The average person uses or actively visits an average of 6.6 different media platforms each month, and spends approximately 2 hours and 30 minutes using social media per day.
91% of social media users access it through their mobile devices.
Assuming that people sleep between 7 and 8 hours a day, the latest figures indicate that they spend about 15% of their waking lives using social media.
The world spends more than 10 billion hours a day using social media, which is equivalent to about 1.2 million years of human existence.
User numbers
Here we review the number of monthly active users of the most prominent social networking sites, according to the statistics of July 18, 2021:
Facebook 2.85 billion monthly active users
YouTube has 2.29 billion monthly active users
WhatsApp has 2.00 billion monthly active users
Instagram 1.38 billion monthly active users
Facebook Messenger 1.30 billion monthly active users
Tik Tok has 732 million monthly active users
Telegram has 550 million monthly active users
Snapchat has 514 million monthly active users
Pinterest 478 million monthly active users
Twitter 397 million monthly active users
WeChat (the Chinese alternative to WhatsApp) 1.24 billion monthly active users
Sina Weibo (the Chinese alternative to Twitter) 530 million monthly active users
QQ (the Chinese alternative to Facebook Messenger) 606 million monthly active users
Facebook Statistics 2021
وسائل التواصل الاجتماعي حقائق وأرقام